Apolis Activism Market Bag
Yes, it’s certainly more expensive than your average reusable bag… especially those stylish versions you’ll find convieniently located near the checkout counter of your local Safeway, King Soopers or Whole Foods. You know the bags: subtly branded with the grocery store’s name and logo. More is more.
Why settle for a bag designed for the “unwashed masses” when you can get your hands on some golden jute fiber harvested in Bangladesh. It’s way more distinctive. The Apolis Activism Market Bag ($60) features a waterproof lining, vegetable-dyed leather straps with antique nickel rivets, a 6×7 in. interior pocket, and over 7.5 gallons of storage room.
Started by three brothers from Santa Barbara, Apolis Activism has re-designed the way fashion works from the ground up by connecting it with the global community. They anchored this vision in the word Apolis, which roughly translates as a cityless or countryless — where there are no borders. Apolis started making garments in 2004 and began embroidering a trademark red stitch on each piece. The sign of relief and an icon for all global citizens committed to quality and change. Apolis Activism applies contemporary design, premium fabrics, and an opportunity to share the value of trade.
10 Essentials: The Men Behind Apolis Activism via GQ.com




It’s lovely and it abides by the international visual language of shopping bags: French bread sticking out the top to designate it as being for groceries.